About the Job
Serendib Systems is a Software Development agency with teams in
Australia and Sri Lanka. We operate with a startup culture that is
open and collaborative. We have multiple global products used by
thousands of users every day and we strive to improve them
continuously. We are seeking a result-driven social media junkie to
design and execute our digital marketing strategies and continue to
increase our brand awareness. You will be working directly with the
product owners of the business.
Responsibilities
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Develop, implement and optimize digital marketing strategies to
deliver on broader marketing and business strategic goals
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Work in unison with the Product team to align digital marketing
strategies with the product roadmap
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Monitor web traffic, analytics and digital metrics and implement
actionable data-driven strategies
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Work in unison with the designing team and deliver content to all
the digital marketing channels including our websites, email
marketing and social media accounts (Facebook, Instagram,
LinkedIn)
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Manage and improve online content with a strong emphasis on SEO
and Google Analytics
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Track, monitor and report on the performance of all digital
marketing campaigns
Qualifications
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Two+ years experience working closely with social media platforms
(Facebook, Instagram, LinkedIn, YouTube) – including fan
acquisition, paid and organic campaign management and
optimisation, content creation and reporting
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Data-driven individual with an ability to derive insights and make
recommendations
- Exceptional knowledge of digital marketing best practices
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Experienced in Google Analytics, SEO/SEM Google AdWords, and
social tools including Facebook Ads Manager
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Tertiary qualification or relevant experience in Digital
Marketing, e-commerce or Business